Linking Information
The Way The World Wide Web Works
Phew, that's a lot of Ws! Try saying that while looking in the mirror. Do you
look like a goldfish or what? Seriously though, if you are unsure about the wisdom of linking to
other sites you should read this article about the way the web was conceived: and the way it really
works. If you've ever been frustrated by conventional searching, or the difficulty of attaining
a decent search engine 'ranking', it should strike a chord – and perhaps lead to a rethink
about how to find, and make things more findable, on the WWW. Click here to read the
article.
Linking To Us
We welcome all links from websites that recognize the value of the resources we
offer here. To make things easy we have included some readymade links that you can copy and
paste into your pages. We have included two text links of differing sizes, two 'button' links
and a banner. Click here to go to our Link Options page.
Linking To You
To have your site featured in our link directory and reap the
benefit of the resulting traffic, please read and take note of our Link Acceptance Policy
(below), then email the information requested under What We Need
From You. Please note that we do not accept all submissions so don't be offended if
your request is turned down (we always explain why when this happens).
Special consideration is given to link trade submissions but be sure to
actually include our link on your site first. We will
want to view it to judge its suitability for inclusion. The procedure for trading
links is the same as outlined above, except that you need to include the address of the link
page on your site that shows a link to ours (item 5 below).
What We Need From You
- The correct title of the website you are submitting
- A brief description of what it is about
- The site address (URL)
- The category you think it should go in (optional)
- The URL of our link (in the case of link trade submissions)
Type Link Submission in the Subject line and email this data to us
at contact-us at the domain 101publishinganswers.com.
(*go to the bottom of this page for a further explanation of the
terms used above)
What You Will Get From Us
Traffic
The number one return for you, of course, is traffic, and hopefully lots of it.
We can't guarantee how much, of course, because that depends on things like demand for your
product or service, the way your link is worded, and so on, but our site traffic is certainly increasing in leaps and
bounds. Why not capture some of it?.
Valuable Content
Most website visitors are not aimlessly surfing but actually looking for
specific information. By trading links you get to add our content to yours, so to
speak, without having to diversify your own efforts. We undertake to display your Reciprocal
Links (those of yours on our site that are matched by our links on yours) for as long as you
do likewise. This produces results that can be relied on.
Visibility
If you become a Link Partner, special help is given to make your link
more visible. It gets displayed near the top of the page in its category and listed again
amongst the general entries (with a prominent star indicating that it is a Link Partner).
Instructions on how to become a Link Partner are included with the confirmation email we
send to to all webmasters displaying Reciprocal Links.
Readymade Link Options
We have a number of links already made up to make it easy for you to choose an
appropriate one. Click here to go to our Link Options page.
We judge the suitability of sites for inclusion in our link directory according
to the following criteria:
- Relevance – has information relating to 'publishing'.
- Usefulness – has unique or original data, or a useful collection of data sourced
from elsewhere.
- Professionalism – has reasonable grammar (for easy readability), correct
spelling, sensible layout, straight-forward navigation etc.
- Responsibility – does not include extreme views such as race or gender hate, nor
a prevalence of foul language, gratuitous violence, pornography etc.
Our Other Sites
The following of our sites also have link directories and accept link
submissions, subject to similar criteria relating to relevance and quality. We recommend that
you visit the one(s) you are interested in to submit your request(s).
Title
Preferably, the home page HTML Meta Tag, if done properly (<TITLE>Site
Name</TITLE>). Not a description. For example, if the title is 'Aunt Kath's Fruit
Pies', that is exactly what visitors will expect to see prominently displayed on the page after
clicking the link. All words in titles are usually capitalized. Avoid exclamation marks. Maximum
characters allowed, including spaces: 75.
Description
Once again, we prefer the Meta Tag, if done properly (<META
NAME="Description" CONTENT="Blah blah blah">). For example:
"Delicious home-made pies baked the traditional way using all natural ingredients.
Overnight home deliveries a specialty." (but do not include quotation marks). Capitalize
only the first words of sentences and proper names. No exclamation marks or 'funky' punctuation
allowed. Maximum permissible characters, including spaces: 200. We will truncate it if it's
longer.
Site Address
Preferably, the URL (Internet address) of the default (Home) page. For example
http://www.yoursite.com or perhaps http://www.somehost.com/~auntkath (some hosts still use the
tilde to signify a site). You may indicate a specific page (such as http://www.yoursite.com/pies)
but this will only be acceptable if there is good reason given. Maximum number of characters to
a URL: 255.
Category
The category on this site, as shown in the left column menu above, that you
think would best fit the general theme of the site you are submitting. Only one category is
allowed and exceptions to this rule are rare. This is only a guide for us; we will make the
final decision as to which category it should go under or, indeed, whether it should be included
at all.
Our Link
To trade links, you need to put a link on your site that points to ours. It must be reachable directly from the home page by
means of a pointer such as a menu item ('Links', for example). You then need to specify the page
on your site where our link appears. We will reciprocate with a link on our site to yours, if
your site is deemed appropriate. Once approved, we undertake to keep your site listing displayed
for as long as you display ours, and not to remove it without informing you (provided the site's
theme remains the same and your contact address is current. This undertaking applies no matter
how busy our site might become (and therefore, how much traffic we might send you). Not only
that but, if we deem your site to be particularly appropriate in some way, we might elevate it
to Site Partner status as a recommended site.
Some Random Links
The following links are provided for your convenience by the best traffic
generating network on the Internet. To find out how to get your site included and
shown on thousands of other sites across the web,
click the TrafficSwarm link at the end of the list. It's completely free to join and
takes a matter of minutes!
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